During LFW I had the opportunity to visit my first Swiss fashion showcase at a hotel in Mayfair. I didn’t know what to expect especially when seeing the venue which was steeped in English tradition. The collection, however couldn’t have been more modern, including a beautiful range of sexy and sophisticated outfits, perfect for glamorous fashionistas. I’m very grateful to Shooting Beauty, a platform for creative networking, for inviting me to this event and opening my eyes to Swiss fashion which is definitely something I had never thought about and I was pleasantly surprised. Whilst the fashion worlds eyes are now on France for Paris Fashion Week, I hope someone will spare a thought for her understated Swiss neighbour.
I wore a knitted dress with necklace from www.realmoftreasure.com, and Melissa Vivienne Westwood wellies. My fashion choice are always accommodating to the UK weather!
Just when the buzz from London Fashion Week started to fade I remembered that a handmade jewellery and fashion showcase was running at Craft Central in Clerkenwell. Since the launch of my jewellery boutique www.realmoftreasure.com I am more than obsesses with atrisanship so I had to go. I was immediately blown away by the detailed structural pieces, it really was a thin line between art and fashion and contained some of the most innovative pieces I’ve ever seen. I left feeling inspired and motivated to keep on discovering the amazingly talented makers and creators that dwell in my city.
London Fashion Week is the perfect place to spot amazing streetstyle. I wondered around the grounds of Somerset House scouting for some style inspiration and found some amazingly stylish fashionistas. I also loved discovering more refreshing talent.
Mimi Fasi and Zeynep Kartel looked to vintage glamazonians for inspiration in their AW14 collections. Both shows featured big hair and highly feminine looks with silky fabrics and flattering shapes.
Mimi Fasi’s collection was full of colour and left me dreaming of being on a tropical island sipping on cocktails. I guess being at London Fashion Week was the next best thing. Being a girly girl myself and also originating from tropical shores, this collection had everything that I love, lots of bright pinks and other bold colours and prints, floaty fabrics and general effortlessly chic ensembles.
Zeynep Kartal based her collection on the Hollywood sirens from the golden days of glamour. The femme fatale seemed to be a major theme as models strutted down the catwalk in figure hugging gowns often baring an eyeful of flesh, with deep plunge necks and sheer fabrics. Like Fasi’s, this collection celebrated femininity with beautifully detailed sequin embellishment or full on sparkly looks on almost all outfits.
Some of my favourite shows left me with vibrant images in my head such as bold prints, witchy hair, statement bling and shoes.
Sadie Clayton was in the beautiful setting of St Giles Church in Soho which was the perfect setting for the dramatic collection, which had a gothic feel with an edge. The collection was entirely black and the futuristic shapes on tops and shoes not to mention a beautiful gold collar definitely made it one of my most memorable shows.
Yulia Kondranina, winner of the Fashion Scout Merit Award has received rave reviews from the likes of Vogue. I was excited to get the change to interview her for Noctis magazine and she revealed that the inspiration from the collection was the 90′s. She wanted to make it less feminine than her previous collections and there were oversized coats and chunky buckles.
After hearing about the excitement surrounding the previous Sorapol shows I was excited to attend my first one. The show was as dramatic as I expected with a witch theme taken to the extreme. It started with a screening of a film featuring a floating witch and models wore witch hair and hats. There was also a sort of witch dance performance following on from the film. Despite the witchy theme the collection was certainly not of halloween costume calibre. The guests clapped and cheered as beautiful silk gowns and amazingly tailored pieces in a variety of dazzling print and fabrics floated down the runway.
Belle Sauvage made use of bright reds and fun youthful prints. The sound track was also amazing- if anyone reading this attended and knows what it was please share. It was a feel good show from the music to each of the stunning outfits. There were many figure hugging pieces and the collection was full of sex appeal, perfect for confident fashionistas who are not afraid to stand out in a crowd!
Fashion Scout always features number of established designers who have been producing catwalk shows for several years and have built a loyal following including myself.
The first of these was Ashley Isham who is the go to for red carpet looks but this collection contained a lot of chic pieces that could be worn on a daily basis. His pieces have been worn by Florence Welch, Kylie Minogue, Zara Philips and Lady Gaga. See my full catwalk review for Noctis Magazine.
Bernard Chandrand‘s stunning collections always have me stunned for words and this season I was practically drooling over each of his creations. I adored the use of luxurious silks and leathers combined with ingenious clear inserts in area that flatter the natural shape of a woman. His clever use of colour blocking should have made rising star Lupita Nyongo pay attention as she continues to be a major proponent of this trend. I would love to see her in one of the pieces from this collection! Veteran jouralists Hilary Alexander and Suzy Menkez were on the front row.
Former rock star Pam Hogg showed an array of her signature catsuits which have been worn by Kate Moss, Rihanna and Kelly Rowland. Whilst she has been known in the past for making political statements with her clothes, this collection saw an official partnership with Amnesty International to protest the situation in Russia, in particular the cause of Pussy Riot and the anti gay laws. Camp men strutted down the catwalk as did regular sized models, although the usual female glamazonians were also in the show- of course. See my backstage interview with Pamm Hogg here.
The Freshly Pressed
Fashion Scout is renowned for introducing new talent as it is where many f the greats like McQueen started off.
The Ones to Watch showcase in particular selects the best of recent graduates, who are chosen by a panel including founder Martyn Roberts. This years show included neon colours, quirky shapes and giant backpacks.
Jamie Wei Huang showcased for the first time after winning the Designer for Tomorrow Awards last year which provided full sponsorship for her first catwalk show At Mercedes Benz Fashion Week Berlin. Her collection features clean lines, wide leg trousers, box cuts and an abundance of straps.
Time flies, especially between fashion weeks and its that time of the year again. I can’t contain my excitement- I’ve been attending shows for the past 4 years and not getting bored of it yet. I hope I can keep attending until I need Anna Wintour’s technique of wearing sunglasses to hide her lack of enthusiasm ( which is fair enough if you’ve been attending so many shows for like a million years). I can’t imagine myself not loving fashion week though ( am picturing myself rocking up as a fashionista granny, full of energy).